This was not a black America issue. This was not even an American ad. It had nothing to do with colour or race. It was about an Aussie cricket fan surrounded by West-Indian cricket fans. Aussies and Kiwis never thought of it as 'white vs black'.
WE are not uncomfortable about people having different skin colours. WE find skin colour irrelevant. It is totally acceptable to bring home a girlfriend of a different race, because it is not important.
Americans view people as either Black or White. THAT is racist. Stop being racist America! Colour should be invisible!
I have heard that KFC didn't have the bottle to stand up for itself. The ad has been taken of air. Pathetic.
Although intended only for an Antipodean audience, the clip has quickly found its way around the world on the internet, prompting stinging criticism in the US where fried chicken remains closely associated with age-old racist stereotypes about black people in the once segregated south. |
KFC Australia has come out fighting, saying that the commercial was a "light-hearted reference to the West Indian cricket team" that had been "misinterpreted by a segment of people in the US." |
In the Australian media, the reaction has been mixed, with some commentators accusing Americans of "insularity". Brendon O'Connor, an associate professor at the University of Sydney, told 9 Network News that the association between fried chicken and ethnic minorities was a distinctly US issue: "They have a tendency to think that their history is more important than that of other countries." |
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